Trade Me Merchandise

5 September 2021
Client: Trade Me

Trade Me is the largest Internet-auction website operating in New Zealand and the most visited site in New Zealand before Google New Zealand.

Project Requirements

Develop and produce three entire ranges of promotional merchandise – one for the Client Christmas Gift and one for ongoing self-promotion. As well as their Trade Me Motors site. The products needed to have the right balance in the marketing mix through creativity and innovative to communicate their company and services.

Our Solution

For their Christmas promotion, we produced a custom Ukulele, a kiwi icon for a new Iconic New Zealand company. It incorporated a Christmas message and company branding.

For self-promo a Karma cup and custom ‘kiwi shaped’ biscuit, reflecting their company logo was produced. It was perceived that while you were at your desk browsing the Trade Me site, you could munch on your Trade Me cookie and drink your coffee from your branded mug. Likewise with the company being an internet based company a custom Trade Me kiwi shaped USB was produced in keeping their marketing mix.

For the Trade Me Motors, an adeptly branded remote control 4-wheel drive was a great choice. It was a fun interactive item that well received by the team and clients alike. It created a vibrant and appealing promotion. The car was well-sought after by their customers and team as a collectable item.

We were able to meet the strict time-lines and delivered successful promotional products on budget and on time, The items are well-sought after by their customers and team as collectable items.


“Working with you has made my job so much easier! From sourcing products, to design, to delivery – they do everything! As well as helping to promote our brand exactly how we want it!”

Eleanor Dorn
Office Manager, Trade Me Ltd

“The team are my all-time favourite people to deal with. They are so great at what they do and I can always rely on them to come through with funky ideas and quick turnaround times for our orders. Christmas was so easy – they went out of their way during this busy time and the result – amazing client gifts that our team and clients were so impressed with.”

Ruth Kriechbaum
Sales Co-ordinator, Trade Me Motors

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